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Appling Design

Randy Appling's Design Portfolio Hello, My name is Randy Appling Jr. and welcome to my Portfolio page. This is a work in progress and will continue to develop overtime. I am a detail driven Art Director and Graphic Designer that breathes branding and packaging, with 5+ years of experience. I love seeing the big picture when designing brand architecture, packaging design, and problem solving for different categories of products. I’ve always viewed design as a puzzle with many different moving parts like clients, budgets, merchandising requirements, and consumer input; once all the pieces are in place you can achieve some great design. I am obsessed with thinking about the customer interaction when a product is picked up and making that instant memorable impact with a design. Since I was a kid I have loved creating things but in college I learned how to channel that energy through graphic design. That skill has been further developed with my time working as an Art Director at JCPenney. I have been able to manage several long standing private brands, designed some re-brands, and even fully developed and launched several new brands. If you are interested in any of my services please contact me.

Categories: Fashion/Beauty, Business
Topics: appling design, art director, brand color, brand development, digital illustration, graphic design, logo design, package design, page layout, photography, portfolio

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