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Dan Ferguson - XR (AR/VR) Strategic Consultant

Dan is the EVP of Digital Interactive at Groove Jones, a studio that specializes in creating digital experiential content and interactive campaigns. The Groove Jones team is recognized as industry leaders in the development and deployment of VR (Virtual Reality) experiences, 360º video capture and post production, and the implementation of VR strategies for going to market. A creative technologist at heart, he has inspired some of the biggest brands in the world to innovate and engage with their audiences - American Airlines, AT&T, Kraft, LEGO, Microsoft, and Universal Studios. Brandweek Magazine named Dan “Marketer of the Next Generation" for his work with brand engagement. He has a long history of working with kids and technology, Time Magazine recognized the mobile App Chicktionary as a Top 10 Educational App, which he co-created.

Categories: Content Server, Business
Topics: activation, advertising, creative director, dan ferguson, digital, htc vive, marketing, oculus, online, virtual reality, vr, xr (ar/vr) strategic consultant

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