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Key learnings from the book “Bring your Human to work” by Erica Keswin

When I was looking for the first book to read as part of my one book per month goal in 2020, I came across Bring your Human to work and it caught my attention, read its summary and reviews, and I decided to buy it and I can say after finishing it, that I made a great choice. I loved going through its chapters, it's easy to read and it contains a Human action plan at the end of each chapter.

It's about bringing the best of ourselves to work, and the best of our employees if we are entrepreneurs. At work, many times the human part is neglected, because often the focus is more on the business, but the research shows that when companies focus on their employees first and work hard to bring their employees best selves to work, they gain much more than if they only focus on the business, it actually brings even more value on the business and a huge impact on the ROI, or as the author of the book, Erica, puts it in her own words: It's not only good for people. It's good for business and it just might change the world.

Heading to the key learnings:
I) Be real: Speak in a Human Voice
Through the first chapter Be real: Speak in a Human Voice, Erica points to the importance of being real to your company values. What does this mean?
One of the pillars of a business/company brand is its values. Often, they are just on the brand marketing page. However, those values have to be seen in every aspect of the company, moreover, they have to be lived by the company's employees. Before mentioning how this can be achieved, it's important to first Know your Brand's Values, because as Erica says:
Even if you haven't taken the time to sit down with your employees to articulate and communicate your company's set of values, one thing is for sure: these values drive everything you and your company do, whether you're aware of their impact or not.
Once the values are clearly defined, they must be heard/seen because they are the company's authentic voice. The company can seek that th

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